Social Media Officer

About this role

Resiliencia Uganda Ltd is seeking an enthusiastic, creative graduate to join our team as Social Media Officer. This entry-level position is designed for an early-career professional or recent graduate eager to build practical experience in digital marketing, social media management, and online lead generation within the energy and agricultural sector. The officer will drive online brand awareness and lead generation by executing a dynamic social media strategy focused on promoting Solar Powered Irrigation Solutions (SPIS).

Responsibilities

• Content Creation & Social Publishing: Design graphics (Canva), edit short videos (CapCut, Reels, TikTok), and publish weekly content across Facebook, WhatsApp, LinkedIn, TikTok, Instagram.
• Lead Generation & Sales Tracking: Drive inbound inquiries through targeted digital campaigns, manage DMs/comments to convert interest into sales, and log leads in Google Forms/CRM for follow-up tracking.
• Community Engagement: Respond promptly to customer questions and share technical tips with customers.
• Field Impact Documentation: Conduct occasional field visits to capture real-life customer stories, photos, and video clips.

Requirements

• Education & Experience: Diploma or Bachelor’s degree in Marketing, Communications, Agribusiness, or related field;
• 1–3 years’ experience (internships or personal portfolios welcome).
• Digital Tools: Practical skills in Canva, short-form video editing (CapCut/Reels), and social media scheduling.
• Communication & Technical Aptitude: Fluent in English and Luganda with strong written response skills and a willingness to learn solar irrigation technical specs.
• Field Mobility: Willingness to travel periodically to rural project sites for content collection.